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True self-mastery is not a fight against oneself, but a wise cooperation with one's own nature — by knowing the brain, body, and psychological laws, one achieves greater inner freedom, peace, and effectiveness in life.
From Cass R. Sunstein and Richard H. Thaler, winner of the 2017 Nobel Prize in Economics, Nudge is the book that changed the way we think about decision-making.
The book explains the psychology of habits, how they arise and how they can be changed through scientifically based behavioral strategies, triggers and rewards.
The book explains why sleep is crucial for memory, emotions, immunity and health, and warns that a chronic lack of sleep increases the risk of illness, accidents and poorer learning.
*Public Opinion / Art and the Crowd* ist eine kroatische Übersetzung zweier kürzerer Studien des italienischen Soziologen, Kriminologen und Publizisten Scipio Sighele (1868–1913), einem der Pioniere der Massenpsychologie und der Kollektivpsychologie.
Profesori s Berkeleya žele ovom knjigom znanost o psihologiji prikazati kao organsku cjelinu i dati uspješno sredstvo za nastavu svojim studentima.