Upravna znanost (izbor radova)

Afrika u usponu

Mit mehr als 900 Millionen Verbrauchern ist der afrikanische Kontinent einer der am schnellsten wachsenden Märkte.

Kako je nastao novac. Priča koju svatko može i treba razumjeti

The book in front of you was written for one reason only. Its goal is to explain all the aspects, pitfalls and problems of money regulation and the financial system in the Republic of Croatia in a way that is as simple as possible and comprehensible to th

Izravni marketing

Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.

The Bottom Billion: Why the Poorest Countries are Failing and What Can Be Done About It

In the universally acclaimed and award-winning The Bottom Billion, Paul Collier reveals that fifty failed states--home to the poorest one billion people on Earth--pose the central challenge of the developing world in the twenty-first century.

Upravljanje marketingom, 12. izdanje

"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.

Human Resource Management