Kevin Lane Keller

Titles in our offer

Marketing and propaganda • Management • Economy

Upravljanje marketingom

Philip Kotler, Kevin Lane Keller, Maja Martinović

Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.

Mate d.o.o, 2014.

Croatian. Latin alphabet. Hardcover.

39.97 €

Social Science • Marketing and propaganda • Management • Economy

Upravljanje marketingom, 12. izdanje

Philip Kotler, Kevin Lane Keller

"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.

Mate d.o.o, 2008.

Croatian. Latin alphabet. Hardcover.

23.10 €