Menadžment • Ekonomija

Menadžment: Teorija menadžmenta i veliko empirijsko istraživanje u Hrvatskoj

Name: Menadžment: Teorija menadžmenta i veliko empirijsko istraživanje u Hrvatskoj
Price: 22.74 EUR
Availability: InStock
ISBN: 9799531574555

Pere Sikavica, Fikreta Bahtijarević-Šiber

Promišljanje budućnosti Hrvatske u kontekstu izazova tranzicije ali i potrebe za sposobnim menadžerima, potaklo je autore knjige na istraživanje funkcioniranja menadžmenta u Hrvatskoj. Ova knjiga donosi rezultate tog istraživanja.

Knjiga u svakom od 14 poglavlja ima dva temeljna dijela – prvi u kojem se teorijski elaborira neki od fenomena menadžmenta, te drugi u kojem se iznose i interpretiraju istraživanja fenomena menadžmenta u praksi hrvatskih poduzeća. Kao instrument istraživanja autori su se koristili anketnim upitnikom sastavljenim od 82 pitanja strukturiranih u 11 tematskih cjelina. Ukupno je analizirano 386 valjanih upitnika od menadžera iz 50 hrvatskih poduzeća.

Editor

Slaven Ravlić

Graphics design

Andrija Previšić

Dimensions

23.5 x 16.5 cm

Pages

451

Publisher

Masmedia, Zagreb, 2004.

Latin alphabet. Hardcover.

Language: Croatian.

ISBN

979-9-53157-455-5

One copy is available

Condition:Used, excellent condition

Are you interested in another book? You can search the offer using our search engine or browse books by category.

You may also be interested in these titles

Wirtschaft

Poslovna organizacija (drugo izmijenjeno i dopunjeno izdanje)

Pere Sikavica, Mijo Novak

Einführung, Organisationsstruktur, Organisation von Organisationsstrukturelementen, Organisationsdynamik, Unternehmen als Organisationsgegenstand, Organisation von Geschäftsfunktionen, Darstellung der Unternehmensorganisation.

Informator, 1993.

Croatian. Latin alphabet. Hardcover.

12.68 €

Management • Znanost o radu

Problemi u sistemu organizacije društvenog rada

Mijo Novak, Pere Sikavica

This book stands out for its content, the way the material is processed, the clarity of the presentation of the point of view and the logical consideration of the topics.

Informator, 1988.

Croatian. Latin alphabet. Paperback.

5.82 €

Social Science • Economy • Marketing and propaganda • Management

Upravljanje marketingom, 12. izdanje

Philip Kotler, Kevin Lane Keller

"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.

Mate d.o.o, 2008.

Croatian. Latin alphabet. Hardcover.

23.10 €

Social Science • Economy • Marketing and propaganda • Management

Ponašanje potrošača

Leon G. Schiffman, Leslie Lazar Kanuk

"Consumer Behavior" by Leon G. Schiffman and Leslie Lazar Kanuk is one of the most famous works in the field of consumer behavior.

Mate d.o.o, 2004.

Croatian. Latin alphabet. Hardcover with dust jacket.

9.58 €

Ecology • Management

Poduzeće - Postanak i razvoj poduzetništva i poduzeća

Drago Gorupić, Drago Gorupić-Jr.

The book deals with various topics related to entrepreneurship and company organization.

Informator, 1990.

Croatian. Latin alphabet. Paperback.

5.984.49 €

Economy • Management • University textbooks

Osnove korporativnih financija

Alan Marcus, Richard Arthur Brealey, Stewart Clay Myers

The Fundamentals of Corporate Finance book explains the key financial concepts and tools needed to make business decisions, including capital management, investment appraisal, and risk analysis.

Mate d.o.o, 2007.

Croatian. Latin alphabet. Paperback.

27.36 €