Economy

Ponašanje potrošača

„Ponašanje potrošača” Leona G. Šifmana i Lesli Lazara Kanuk jedno je od najpoznatijih dela iz oblasti ponašanja potrošača.

Ponašanje potrošača: Europska slika

Das Lehrbuch ist das Werk von vier Universitätsprofessoren und führenden Forschern und Marketingexperten, denen es gelungen ist, das wohl beste Lehrbuch zum Konsumentenverhalten auf dem heutigen Markt zu schaffen, das speziell auf das europäische Geschäft

Poreklo porodice, privatne svojine i države

Porez na promet i trošarine

The book comprehensively covers the legal and fiscal framework of the then-current indirect taxation system in the Republic of Croatia.

Poslovanje u vanjskoj trgovini

The most important lesson from the book "Foreign trade - how to do business abroad" is the understanding of international trade customs, terms and rules.

Poslovna etika, korporacijska društvena odgovornost i održivost

Knjiga predstavlja niz pitanja i tema u okviru društvene odgovornosti preduzeća i pominje brojne probleme i debate.

Poslovna organizacija (drugo izmijenjeno i dopunjeno izdanje)

Introduction, organizational structure, organization of organizational structure elements, organizational dynamics, company as an object of organization, organization of business functions, presentation of company organization.

Poslovno odlučivanje

Why do some people in some companies constantly amaze us with excellent decisions, while in other companies they make mistake after mistake? Do they understand their business better? Or are they simply smarter? Or is it all a matter of luck?

Pravni život na selu

In a popular booklet, Dr. Mijo Lehpamer explains the basics of legal life in the countryside – property, contracts, debts, inheritance, litigation, and the everyday legal problems of farmers in an understandable way.

Pravno okružje poslovanja

The book provides a comprehensive overview of the legal aspects of business, including contract law, commercial law, intellectual property law, competition and consumer protection, and the tax system of the Republic of Croatia.