The book deals with employee reward systems in an economic and industrial context.
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The first domestic business manual that introduced many of today's successful entrepreneurs to the world of business
This book includes an analysis of economic cooperation between different countries, trade, investment, monetary policy and other aspects of the international economy.
In six chapters, the author addresses current problems and perspectives for the development of entrepreneurship and small businesses.
This is the first-ever, truly global, indepth look at the massive effects of the demographic rolllercoaster and what it means for employment, investments, new business development, marketing and the economic power map of the world.
The book applies economic theory (micro and macroeconomics) and methods of decision science analysis to examine how an organization can most effectively achieve its goals or objectives.
Direct marketing certainly represents one of the most dynamic areas of marketing, which has changed both techniques and tools of action during its development.