Economy

Thinking, Fast and Slow

Thinking, fast and slow is a monumental work by the famous Nobel laureate and one of the world's most important psychologists. Thinking, fast and slow will change the way we are used to thinking about thinking.

Tržišta kapitala

The purpose of this book is to combine theoretical discussions and institutional descriptions to provide insight into the operation of some of the world's major capital markets. It is intended for students, but it is written in an accessible way for a wid

Tržište i cijene

Učiniti svoje proizvode vidljivima

Filip Cvitic's practical entrepreneurial handbook offers concrete strategies and tools for branding, marketing and increasing product visibility and attracting customers in the modern market.

Ueber die Quellen des Volkswohlstandes

Newly edited by Dr. C.W. Asher, corresponding member of the Commission centrale de Statistique du Royaume Belge, the statistical societies of London and Frankfurt a. M. and the Societe d'economie charitable in Paris.

Upravljačko računovodstvo i računovodstvo troškova

This superb book, with an international focus, covers important and contemporary issues within management accounting and cost accounting.

Upravljanje ljudskim potencijalima

The book covers key HR concepts: workforce planning, recruitment, training, performance appraisal, compensation and labor relations. The book provides practical methods for effective employee management.

Upravljanje marketingom

Marketing management covers all unavoidable topics from the broad field of marketing that need to be known and considered when creating marketing strategies and tactics.

Upravljanje marketingom, 12. izdanje

"Marketing Management" (12th edition, 2008) by Philip Kotler and Kevin Lane Keller is one of the most influential works in the field of marketing.

Upravljanje operacijama i lancem opskrbe

The only book on the market that addresses operations and supply chain management. It provides an innovative approach to services and integration of modern supply chain management.